Green Compass is raising mental health awareness, creating communities, and connecting people to resources. They do this by providing opportunities and experiences — like concerts, events, and outdoor activities.
When the founder came to us with the beginnings of her vision, we started with a series of brand strategy sessions to lay a strong foundation of language. She articulated her mission and values and we worked together to determine brand tone, and the name of her new nonprofit.
In Green Compass’ pre-launch phase, we created a website landing page to encourage email signup and designed consistent social media graphics for all their channels.
Mental health is my passion and purpose; and bringing a nonprofit to the Triangle to raise awareness and support has been a goal of mine. The care, time, energy, and hard work Dustin and Tara have devoted in helping make Green Compass a reality has been more than I could have imagined. Literally, nothing but "goodness" from this team.